26th Jul 2021 10:32
(Alliance News) - S4 Capital PLC said Monday it has snapped up Asia-based salesforce specialist Destined for an undisclosed price.
S4 Capital's data and digital media consultant MightyHive will work with Destined to improve its digital practice in Asia and expand the firm's global salesforce capability.
Salesforce is a customer relationship management platform which gives all a company's departments — including marketing, sales, commerce, and service — a shared view of all customer data.
"The Destined team is incredibly impressive and we believe adding them to our portfolio will help us immediately accelerate operations and bring additional value to clients," said MightyHive Co-Founder and S4 Capital Executive Director Chris Martin.
Destined has worked with high-profile brands such as Spotify, Panasonic Corp and Opal HealthCare. It has offices across Asia and certified professionals across Australia, Singapore, Thailand, Vietnam, and Pakistan.
Founder and Chief Executive Andrew France described Destined's partnership with MightyHive and S4 Capital as a "fantastic opportunity" for the salesforce specialist to expand its reach.
Shares in S4 Capital were up 0.4% at 700.00 pence in London on Monday.
By Josie O'Brien; [email protected]
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