4th Feb 2015 06:45
LONDON (Alliance News) - Vodafone Group PLC is set to make its first move into the "multiplay" market of bundled telecoms and internet services in the next few weeks, the Financial Times reported on Tuesday.
Vodafone will unveil plans in the next couple of weeks for a push into the UK consumer broadband market in a bid to counter the shift by rivals BT Group PLC and Sky PLC to add mobile to their fixed line services.
Vodafone will launch a home broadband product in the spring, before adding a cloud-based TV service later in the year, the FT said, citing a person with knowledge of the matter. After those launches, it will start selling "simplified" bundled mobile, internet and TV services.
http://www.ft.com/cms/s/0/6d7709cc-ab9a-11e4-8070-00144feab7de.html?ftcamp=crm/email/201524/nbe/UKBusiness/product#axzz3Qf5EvlnO
By Sam Unsted; [email protected]; @SamUAtAlliance
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