18th Jun 2018 18:07
LONDON (Alliance News) - John Lewis said it intends to buy worn and unwated clothing from customers to reduce the 300,000 tonnes of fashion waste going into landfill each year in the UK, The Guardian reported late Friday.
The newspaper said that the retail company launched the app in the collaboration with a social enterprise Stuffstr. Under the new scheme, John Lewis will collect unwanted clothing, including old socks and underwear, regardless of its condition from customer's homes.
In 2012, Marks & Spencer launched a 'schwopping' scheme, which prevented more than 7.7 million items of clothing from being thrown away. After that, H&M and Zara have stepped up in-store recycling initiatives, The Guardian said.
https://www.theguardian.com/business/2018/jun/18/money-for-old-socks-john-lewis-to-buy-back-clothes-to-cut-waste
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