27th Nov 2013 12:39
LONDON (Alliance News) - Burberry Group PLC is said to no longer hold exclusive rights to its iconic trademark tan, red and black tartan design in China, after the country's national trademark office revoked the company's copyright of the design last week, Quartz reported Wednesday without saying where it got the information.
The decision was because the British luxury fashion house had not used the iconic pattern, known as the "Haymarket Check", in China in three years, according to Quartz.
It's the latest in a long-standing legal battle between Burberry and Chinese bag and apparel maker Polo Santa Roberta, which has also faced off against Burberry in Hong Kong and Taiwan courts for its look-alike bags.
Burberry is said to be fighting the decision.
Shares in the company were trading 0.9% higher Wednesday afternoon, at 1,502.00 pence per share.
http://qz.com/151596/burberry-loses-rights-to-its-signature-tan-black-and-red-plaid-in-china/
By Rowena Harris-Doughty; [email protected]; @rharrisdoughty
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