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PRESS: British American Tobacco's E-Voke May Be Prescribed On NHS

5th Jan 2016 09:17

LONDON (Alliance News) - The UK's Medicines and Healthcare Products Regulatory Agency has approved a brand of e-cigarette produced by British American Tobacco PLC to be marketed as an aid to help people stop smoking, the BBC reported.

The decision by the medicines regulator will mean e-Voke, made by BAT, could be prescribed on the NHS to help people to stop smoking regular cigarettes.

Public Health England, the health watchdog, has said e-cigarettes are far less harmful than tobacco and help smokers to quit, though other bodies, including the British Medical Association, have claimed the benefits and harms of e-cigarettes are not yet known as the product is still relatively new.

http://www.bbc.co.uk/news/health-35221292

By Sam Unsted; [email protected]; @SamUAtAlliance

Copyright 2016 Alliance News Limited. All Rights Reserved.


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