14th Jan 2026 12:25
(Alliance News) - Mulberry Group PLC on Wednesday said it remains "laser focused" on continuing to deliver its strategy, as it posted a rise in third-quarter sales.
The Somerset, England-based luxury handbag maker said total sales rose 5.3% in the 13 weeks to December 27, compared to a year prior.
Retail & Digital sales advanced 11% on a like-for-like basis during the quarter.
Mulberry reported revenue growth across all markets, as it noted its successful focus on full-price sales both in the lead up to and during the festive period.
The company added that this was against a "highly promotional" wider retail market.
Mulberry tied its performance to the delivery of its new strategy, which is focused on business simplification, refreshing the brand and more fully-leveraging customer insights.
Shares in Mulberry were up 4.8% at 110.00 pence around midday on Wednesday in London.
"We have delivered a strong performance during the festive period. While there remains plenty more to be done, it is encouraging to see the early signs of our 'Back to the Mulberry Spirit' strategy delivering. We have maintained disciplined cost control, while at the same time growing full-price sales by having products that resonate at the right price," said Chief Executive Andrea Baldo.
"I'd like to thank my colleagues whose hard work ensures we enter the final quarter of our financial year - Jan to March 2026 - with good momentum. We remain laser focused on continuing to deliver our strategy and build a sustainable, profitable business for the long term."
By Christopher Ward, Alliance News reporter
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