26th Sep 2024 18:29
(Alliance News) - Informa PLC on Thursday announced it will extend its long-term partnership with Monaco through the addition of Top Marques, a luxury event brand located in the principality.
Top Marques Monaco is predominantly a supercar show, and brings together leading names in the supercar and luxury industries every year, business information publisher and events organiser Informa added. It has been the platform for more than 100 new supercar model launches since its inception in 2004, and the event's twentieth anniversary event will take place in May 2025.
Informa's ten-year partnership with Monaco places the London-based firm as one of the largest organisers of live business-to-business events within the principality.
The partnership began with the Monaco Yacht Show and now includes more than 15 brands across luxury markets such as art, yachting and boats. For example, Informa's most recent addition was BOAT International, a leading media brand for the superyacht industry.
Informa Chief Executive Officer Stephen Carter said: "We see luxury as a growth market and through our partnership with Monaco have built a unique portfolio of specialist brands. Top Marques will be a valuable addition, with strong potential for growth both within Monaco and internationally."
Salim Zeghdar, organiser of Top Marques Monaco, said: "Informa's extensive international network, strong position in Luxury, Lifestyle and Technology markets, and deep expertise in launching and scaling specialist brands, make them the perfect partner to take Top Marques Monaco to new heights."
Shares in Informa closed 0.6% higher at 839.80 pence each in London on Thursday afternoon.
By Emily Parsons, Alliance News reporter
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