6th Feb 2014 11:25
LONDON (Alliance News) - Bango PLC said Thursday it has launched Bango Dashboard, its latest analytics technology offering.
Announced at the Apps World Expo in San Francisco, the new product provides Mobile Network Operators a three dimensional view of their subscribers' digital content purchases, across the world's largest app stores, said the company.
Bango said the dashboard supports the operators in measure and compare their app store relationships, managing their billing systems; and building engagements with their subscribers through a precise understanding of consumer behaviour and purchases.
Shares in Bango were trading up 0.91% at 166.5 pence per share Thursday morning.
By Alice Attwood; [email protected]; @AliceAtAlliance
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