16th Dec 2021 11:22
(Alliance News) - Ascential PLC announced on Thursday it has sold consulting firm MediaLink to talent, entertainment and sports company United Talent Agency LLC.
The London-based media company sold the brand for USD125 million in cash in order to allocate capital to areas of the business with "strong recurring, data-driven, revenue characteristics", such as its digital commerce assets.
MediaLink is a management consultancy brand under Ascential's marketing business unit. In financial year 2020, MediaLink generated revenue of USD44.2 million and adjusted earnings before interest, tax, depreciation and amortisation USD10.1 million.
Shares in Ascential were down 0.8% at 401.20 pence on Thursday morning in London.
By Heather Rydings; [email protected]
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