15th Nov 2005 14:32
RAM Investment Group PLC15 November 2005 Press Release 15 November 2005 RAM develops global marketing for 2006 FIFPro Awards After the launch of the FIFPro World XI Player Awards in September 2005, RAMInvestment Group plc (RAM) today announces a number of key marketing changes forthe 2006 FIFPro Awards. Whilst revenues from the event were below expectations,the Directors believe that a successful platform for the future was established. The agreement with Celador International to produce and market the FIFPro Awardshas terminated. However, the key production personnel, who have now leftCelador, are in discussions with RAM to produce the television programme of theFIFPRO World XI Player Awards 2006. RAM has appointed, as the exclusive commercial agency, Parallel Media Group Plc(PMG), a global media and sports marketing company. PMG's responsibilities willinclude, the negotiation of future venues for the FIFPro Awards, the sale ofsponsorship for the 2006 and future Awards, the international televisiondistribution of the 2006 and future Awards, the general commercialisation of theAwards including working with international SMS providers. PMG has eighteen years experience in these areas and has been successful innegotiating both multiple host venues and sponsorship agreements for over 50 PGATour Golf Tournaments worldwide. PMG has raised over US$ 200 million insponsorship in this period. Laurence Selman, Director of RAM said, "I am confident that we have establishedthe FIFPro Awards as a global brand. I look forward to building from thisplatform to make the FIFPro Awards one of the premier sporting Awards in theworld. "We are delighted to have PMG working with us, their expertise in sponsorship,media and sport will be invaluable, as we increasingly seek a more globalaudience." David Ciclitira, Group President and CEO of PMG said, "We are very excited atPMG to be involved with the FIFPro Awards. We are already in discussion withthree different venues for the 2006 Awards. Following a very successful Sportel(International Sports and Television Conference held in Monaco) we are confidentthat we will significantly increase the broadcast coverage of the 2006 event andlook forward to helping make the FIFPro Awards become an established part of theworld sporting calendar." - ENDS -For information please contact: Tim Blythe / Loic Echaubard0207 053 6000Beattie Communications Laurence Selman, Director0208 349 2001RAM Investment Group plc Notes to Editors About RAM Investment Group PLC RAM Investment Group is an AIM listed investment company that focuses oninvestment opportunities in the media, leisure and property sectors,specifically seeking low risk, high return investments. About Parallel Media Group (PMG) AIM quoted Parallel Media Group plc (PMG) is a global media, marketing andsports management company. The company owns one of the largest asset portfoliosin golf and has organised and promoted over 100 professional tournaments sinceits inception 18 years ago. The key areas of the business are in Asia,particularly in China and South East Asia, the Spanish speaking Americas, andEurope where PMG owns extensive commercial and broadcast rights. This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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