6th Dec 2006 09:30
Telefonica O2 Czech Republic, A.S.06 December 2006 Press release Bratislava, 6. December 2006 Prepaid calls for SKK 2 with Telefonica O2 forever Offer for O2 Number Ones Telefonica O2 Slovakia is offering its first customers prepaid calls for SKK 2forever. The price is for a minute of calling in the company's own network andincludes VAT. The price is valid all day, seven days a week. Those interested inthis offer can register between 15 December 2006 and 31 January 2007. This is anunbeatable deal for the cheapest calls on the market with prepaid services. Registration is free of charge and nonbinding. For SKK 50 you can then purchasea starting package, and the customer gets that amount back in the form of a50-crown credit. "This is a clear signal that it is worth it to wait for ouroffer. This offer is intended for our first customers that we are symbolicallycalling O2 Number Ones, and in the segment of prepaid services, this is anunbeatable deal," says Juraj Sedivy, the CEO of Telefonica O2. Beginning on 15 December, customers can register by filling out a form online atwww.sk.o2.com, or by telephone at 0800 02 02 02. Two hundred hostesses will alsogive people the opportunity of registering in person. The form will also beinserted in newspapers and magazines. The customer activates the ordered card bymaking the first call within four weeks after the launching of commercialoperations. The company will be launching commercial operations during February2007. Network During the first phase, Telefonica O2 will provide its services on the basis ofnational roaming. With respect to long-term strategy, however, the priority isfor O2, to build its own network that will go into operation within two years.The company has built its own center in Bratislava, and the technology provideris Nokia. The first test calls were made and the first SMS messages were sent on30 November 2006. At the moment, Telefonica O2 is identifying and obtaining newlocations for base stations. Construction of the access network will beperformed by Slovak companies and will use the Ultra High Site concept. Customer Care From the start of launching of operations, Telefonica O2 is providing customercare services that meet the highest standards. The call center will be available24 hours a day, and the worksite will be initially in Brno and soon thereafterin Banska Bystrica. The company is also preparing a strong internet customersupport center with easy navigating for everyone. "For Slovak customers, theimportant thing is not only the price, but also the quality and content of theservices and the quality of customer care. Our strategy is to offer a ratio ofthose parameters that will make customers pick Telefonica O2 as their operatorof first choice," says Juraj Sedivy. The strategic plan of Telefonica O2 is full accessibility for everyone from thebeginning, as well as the most modern approaches to communication with customersin the area of sales. Besides gradually building its own network of brand sales outlets, it hasprepared a nontraditional strategy for distribution of SIM carts and rechargingcoupons. This involves the use of a broad retail network (supermarkets,hypermarkets, filling stations, newsstands, electronics stores etc.). Sales willalso be secured through a call center and internet sales. Telefonica O2 wants to differentiate itself from its competitors by its overallapproach to customers. Contact for further information HANA HEJSKOVATelefonica O2 Slovakia [email protected].: +420 271 464 071Mobile: +420 602 171 651 JURAJ PUCHYAMI Communications [email protected]: 421 2 4341 5709 About the company Telefonica O2 Slovakia, s.r.o. Telefonica O2 Slovakia entered the Slovak mobile operators' market as a resultof the decision of the selection committee of the Telecommunication Office ofthe Slovak Republic from the date 2.8.2006. The licence includes the right touse the frequencies GSM 900 MHz, GSM 1800 MHz, UMTS and FS 29 GHz for a periodof 20 years for the purposes of providing telecommunication services in theSlovak Republic. As part of the international group Telefonica, Telefonica O2 Slovakia belongsto the group Telefonica O2 Europe. The firm will use the brand O2 for all of itsmarketing activities in the Slovak Republic. About Telefonica O2 Europe Telefonica O2 Europe comprises mobile network operators in the UK and Ireland,along with integrated fixed/mobile businesses in Germany and the Czech Republic- all of which use 'O2' as their consumer brand. The company recently won amobile licence in Slovakia, where it plans to launch service in 2007.Telefonica O2 Europe also owns 50% of the Tesco Mobile and Tchibo Mobilfunkjoint venture businesses in the UK and Germany respectively as well as having100% ownership of Be, a leading UK fixed broadband provider. In addition, thegroup includes the Isle of Man fixed/mobile operator, Manx Telecom, and O2Airwave, which supplies secure digital communications to the emergency servicesand other public safety organisations. Telefonica O2 Europe, part of the Telefonica group, is headquartered in Slough,UK, and has more than 37 million mobile and fixed customers. About Telefonica Telefonica is one of the largest telecommunications companies in the world interms of market capitalisation. Its activities are centred mainly on fixed andmobile telephony, with broadband as the key tool for the development of both. The company has a significant presence in 23 countries and a customer base of196 million worldwide. Telefonica is a 100% listed company, with in excess of 1.5 million directshareholders. Its share capital currently comprises 4,921,130,397 ordinaryshares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao andValencia) and on those in London, Paris, Frankfurt, Tokyo, New York, Lima,Buenos Aires and Sao Paulo. Attachment: Chief Executive Officer of Telefonica O2 Slovakia, Juraj Sedivy Juraj Sedivy, Chief Executive Officer of Telefonica O2 Slovakia and First ViceChairman of the Board of Directors of Telefonica O2 Czech Republic, graduatedfrom the Faculty of Mechanical Engineering at Nitra University in 1984 and fromComenius University in Bratislava in 1990. He worked as an assistant professorand research associate in the field of vehicle mechanics until 1991. He went onto get his MBA degree from the Rochester Institute of Technology, New York, in1993 and in the same year joined Johnson & Johnson Inc., USA. His involvement inthe telecommunications industry dates back to 1996, when he became FinancialDirector of Globtel (now Orange), a subsidiary of France Telecom in the SlovakRepublic. In late 1997 he joined CESKY TELECOM, working in various positions in financialmanagement. In 2001 he became Vice-President - Chief Financial Officer. Since2003 he has been First Vice Chairman of the Board of Directors of this company. On October 2006 he was appointed the Chief Executive Officer of Telefonica O2Slovakia. Chief Sales Director of Telefonica O2 Slovakia, Zuzana Reznickova Zuzana Reznickova studied analytical and physical chemistry. Since 1998 she hasworked as a Sales Director of Eurotel, in 2003 she was appointed theVice-President for Marketing and Sales of the Czech Airways. She came toTelefonica O2 Slovakia after quitting the job at the Mediatel company, where sheacted as General Director. The daily Hospodarske noviny labeled her the "second most important woman of theCzech business sector". Chief Financial Officer of Telefonica O2 Slovakia, Henrich Daubner Henrich Daubner studied financial management at the Commenius University inBratislava. In the course of his studies he was a fellow at the Deutsche Bankand the Gent University (Belgium). He holds internationally acclaimedcertificates in book-keeping (ACCA) and financial management (CFA). Aftergraduating the university, he had held several managerial positions in thePricewaterhouseCoopers' branch in Bratislava and its headquarters in London,where his duties included advising important international clients in thetelecommunications business. In 2004 he was appointed the Financial Manager ofEurotel Prague. In the same year he became a Deputy of the Financial Director ofEurotel Prague (today a part of Telefonica O2 Czech Republic). Following theacquisition of the license for the new mobile operator by the Telefonica O2Slovakia, he was appointed its statutory representative and its FinancialDirector. Chief IT and IS systems Officer of Telefonica O2 Slovakia, Juraj Kodydek Juraj Kodydek has graduated the Slovak Technical University in Bratislava(majoring in Informatics). In 2002 he got the MBA from the University ofPittsburgh, USA. Starting in 1997 he has been active in the telecommunication business for 7years: first in the Globtel company (currently Orange), later in the CzechTelecom (currently Telefonica O2 Czech Republic), where he had held variousmanagerial positions in the field of information systems and finances. Beforecoming to work for Telefonica O2 Slovakia, he held a position of the director ofmanagerial reporting of the ESOB bank. Chief Networks Officer of Telefonica O2 Slovakia, Martin Skop He had graduated EVUT in Prague, majoring in Telecommunication technology. In1994 he was hired by Eurotel, where he was active in the development of datanetworks and, since 1996, following the birth of the Nextel company, he had heldvarious managerial positions relevant to the development of networks and theproduct development and managing.Following the amalgamation of the Nextel and SPT Telecom companies, he hadcontrolled the network development strategy and from 2004 until June 2006 he hadworked for Czech Telecom as its Executive Director for the Network Developmentand Planning.He came to Telefonica O2 Slovakia straight from the parent company Telefonica O2Czech Republic, where he acted as a Director for ICT (Information andCommunication Technologies) strategy and services. Chief Marketing Officer of Telefonica O2 Slovakia, Alberto Pamias Graduated as a Telecommunications Engineer from Polytechnic University ofCatalonia in Barcelona in 1990. He obtained an MBA at IESE (Barcelona) in 1993.Alberto has been a Partner in consulting firms such as Mercer ManagementConsulting, DiamondCluster (originally Cluster Consulting) where he had beenworking in Mobile Operators all across Europe and South America for more than 12years. During that time, Alberto has been leading managerial positions in anumber of mobile operators in Europe. This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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