Director/PDMR Shareholding

Burberry Group plc (the "Company") - Director / PDMR Shareholding

Following the grant of options over the Company's Ordinary Shares of 0.05p each ("Shares") on 24 June 2011 under the Burberry Group plc Savings-Related Share Option Scheme (the "Sharesave Scheme"), the Company announces the following changes in the Share interests of Pascal Perrier, a person discharging managerial responsibility ("PDMR").

In accordance with the rules of the Sharesave Scheme, Pascal Perrier has entered into a 5-year savings contract and has been granted options over 1,470 Shares, at an option price of £10.49 per Share. The options will become exercisable on 1 September 2016.

28 June 2011